IBM is a global cognitive solutions and cloud platform company. They are the largest technology and innovation employer in the world, serving clients in 170 countries. Their cognitive solutions deliver a spectrum of capabilities that include process improvement, cost reduction, and predicting failures before they happen. Watson, their cognitive computing platform, has the ability to transform companies through the use of natural language processing, big data analytics and learning through interactions with people, machines and computers. They help you turn structured and unstructured data into insights and competitive advantage enabling you to make better operational decisions, understand your customers’ wants and needs, and optimize business processes – infused with the cognitive ability to understand, reason, and learn.